TY  - GEN
AU  - 
AU  - 
AU  - 
TI  - Marketing: Principles & Perspectives
SN  - 0-256-11319-X
PY  - 1995///
CY  - Chicago
PB  - Richard D. Irwin
KW  - perspectives
KW  - organization
KW  - products
KW  - communications
KW  - strategies
N1  - Inv.: п/14472-п/14475; +Photos
ER  -