Lovelock C. <br/><br/>
Product Plus:  How Product+Service=Competitive Advantage  [Text] 

 - New York(State):  McGraw-Hill,  1994. 
 - 382 p. 
<br/><br/> п/14833-п/14835 
<br/><br/>+Photos 
<br/><br/><label>ISBN: </label>0-07-038798-2 
<br/><br/><label>Subjects--Index Terms: </label>business  management  customer  product