TY  - BOOK
AU  - John E. Richardson
TI  - Annual Editions: Marketing 96/97
SN  - 0-697-31545-2
PY  - 1997///
CY  - Connecticut
PB  - The Dushkin Publishihg Group/Brown & Benchmark Publishers
KW  - growth
KW  - product
KW  - perspectives
N1  - п/14591; +Photos
N2  - "Annual Editions: Marketing 96/97" is one in a series of over sixty-five volumes, each designed to provide convenient, inexpensive access to a wide range of current, carefully selected articles from some of the most respected magazines, newspapers, and journals published today. Within the pages of this volume are interesting, well-illustrated articles by marketing, educators, businesspeople, researchers, and writers providing effective and useful perspectives on today's important topics in the study of marketing
ER  -