01144namua2200217 a 4500 00000000000020637 070429s1997 ctu 000 eng 0-697-31545-2 339.138 R 53 Annual Editions: Marketing 96/97 Eighteenth Edition Connecticut: The Dushkin Publishihg Group/Brown & Benchmark Publishers, 1997. 245 p. The Annual Editions Series п/14591 "Annual Editions: Marketing 96/97" is one in a series of over sixty-five volumes, each designed to provide convenient, inexpensive access to a wide range of current, carefully selected articles from some of the most respected magazines, newspapers, and journals published today. Within the pages of this volume are interesting, well-illustrated articles by marketing, educators, businesspeople, researchers, and writers providing effective and useful perspectives on today's important topics in the study of marketing. +Photos growth product perspectives John E. Richardson edt 20260805124608.0 10555 10555 0 0 0 0 UWED UWED ANT 2017-06-06 0 339.138 R 53 000000054952 2026-08-05 12:46:08 2026-08-05 BK